How to sell the first 1,000 copies of your book

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The book publishing industry is in such upheaval these days that many authors, even those who have been very successful with traditional publishing, are searching for useful, relevant information to help them move more books.

One of the first questions that publishers will ask an aspiring author is “how big is your platform?” followed quickly by “what is the marketing plan for your book?”

People who want to self-publish face a similar quandary: how can you get your message, and your books, into the hands of interested readers?

For the last three years, I have been working with Tim Grahl, CEO of Out:think Group, who specializes in helping authors sell more books, as well as related products to drive revenue, including courses, workshops and speaking engagements. He and his team have been the main reason I have been able to increase my offerings, grow my mailing list and double my revenue.

Tim’s other clients include other well-known authors like Daniel Pink, Chip and Dan Heath and Dan Ariely. (It is obvious he is biased toward clients with the first name “Dan” –  I am just glad he agreed to work with me).

Earlier this year, Tim sent me a text message with the amazing note “I have 5 authors on the New York Times list this week!” As someone who is counting on him to execute my upcoming book launch in December, this was very encouraging news (and you better keep your record Tim, no pressure or anything!).

I am thrilled to share that Tim has released his own book today, called Your first 1000 copies: the step-by-step guide to marketing your book. In it, he shares specific, actionable information that he has used to launch bestselling books like To Sell is Human and Decisive.

If you may be concerned that these techniques will only work with established authors like Dan Pink and the Heath brothers, think again. First-time authors will benefit greatly from the pragmatic step-by-step book marketing instruction.

The only thing you can absolutely count on as an author is knowing that you are the greatest engine behind your book’s success. Writing a book is a bear (believe me, I know, I have 4 days left to write mine!), but all that effort and energy will be wasted if you don’t create a great launch plan.

Selling your  first 1,000 copies is so critical, especially if they are made to your natural, raving fans, who will each tell 10 of their friends about it.

Pick up your copy of Tim’s book today – you won’t regret it!

Paperback version: Click here

Kindle version: Click here

Disclosure: I use affiliate links in my book references. I only write about books I love.

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13 Responses to “How to sell the first 1,000 copies of your book”

  1. Buku Guru says:

    Terrific work! This is the kind of information that are supposed to be shared around the web. Disgrace on the seek engines for not positioning this post higher! Come on over and seek advice from my site . Thanks =)

  2. Yowza! I’m almost finished with this book and it’s completely changed how I’m going to market both of my books! I have a great relationship with my list (I email twice a week and start great conversations) but my list continues to be very small (about 300). I’ve been trying for years to organically grow my email list but this book gives me some additional ideas I hadn’t considered.

    Thanks for posting this helpful review.

  3. Clay Hebert says:

    Sold! Great recommendation, Pam. Just picked it up.

  4. Maggie Reyes says:

    Just bought the book! Can’t wait to read it. Thanks for creating this useful resource.


  5. Yarmo says:

    Yarmo Yarmoski

    Items Ordered
    Your First 1000 Copies: The Step-by-Step Guide to Marketing Your Book [Kindle Edition]
    By: Tim Grahl
    Sold By: Amazon Digital Services, Inc.

    Item(s) Subtotal: $3.99
    Total Before Tax: $3.99
    Tax Collected: $0.00
    Total for this Order: $3.99

  6. Elsie says:

    Is this book applicable to fiction authors? I have a client who is already published but looking to build his own audience, I’m finding it hard to get good information on how to build an audience for fiction writers.

    • Tim Grahl says:

      Hey Elsie, this book is written for both fiction and non-fiction authors as I’ve worked with both. Many of the same principles apply.

      Also, if you grab it through this link I put together a special bonus podcast episode titled “Your First 1000 Copies for Fiction”:

      Let me know what you think!

      • Yarmo says:


        Looks like a great book my partner and I have two great children’s book we want to market.
        Already Published and illustrated. Ready to sell. WE just got same made into ebook and all forms
        of tools.Did you know your link on right side of Pam Slim newsletter I clicked on link after putting my name and email. Is there any way I can get a hold of you on skype or email. Here is proof of my purchase of your book.I am so excited to dive into it.

        Thanks Yarmo

  7. I have this on my to-do this for the fall so great timing… as always! 😉

  8. Mariana says:

    I have just purchased the Kindle version of the book! As far as I could see, it looks really helpful! Thanks!

  9. faisal says:

    Selling the first 100 is the big challenge.. actually.

  10. Alicia Terry says:

    Just purchased the book on Amazon. Perfect timing as I am in the middle of writing a book proposal. Can’t wait to get it in the mail.

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