Example of wonderful image created by graphic artist David Billings, aka Sparky Firepants. I commissioned this with @CharlieGilkey for our Lift Off Retreat participants, as a sticker on their Moleskine notebooks.
Time flies when you are having fun!
This is the second post in a three-week series about using our collective wisdom to help expand the markets for our business.
The professional services crowd has been busy giving each other advice on the first post of this series. Thanks for all your input folks, and keep going!
Today I want to focus on our highly creative, artistic brethren (and sisteren), including:
- Graphic artists
- Fine artists
Here is what to do if you ARE a professional artist business owner:
- State the nature of your business, your ideal client description and current marketing strategy. If you have an active site, share the link. Let us know where you need help.
- Reply to your peers’ comments with your ideas
If you ARE NOT a professional artist, we really need your help!
- Reply to specific comments with ideas
- Tell us where we are totally missing the boat and thinking too narrowly. Often those outside of our own fields have the most creative ideas!
This is the kind of information that will be useful to share:
- Specific marketing tactics (“Have you ever thought about hosting an art show in your neighborhood? … etc)
- Good articles about growing a professional artist business
- Really smart people who have a definite opinion about this sector of the market (Hugh McLeod comes to mind)
- Good blogs on this topic
- Anything else that would be useful
As I have said in earlier posts, let’s see where this discussion takes us! I will update this post with links left in the comments so we have an organized list of resources.
Go crazy with ideas people!
I forgot to mention the really good ebook that my bro Chris Guillebeau put together:
The Unconventional Guide to Art and Money. It costs either $39 or $58 depending on your version. Chris’ work is really good quality — you may want to check it out.